have The Cluetrain Manifesto, one of the first books written as sequel to a Web site. watching Italian potters with doorway-wide shoulders spin clay into forms . The Cluetrain Manifesto is a work of business literature collaboratively authored by Rick Levine .. Dansk · Deutsch · Español · Français · Italiano · Português. sintesi di “ecologia di Internet” il seguito del celebre Cluetrain Manifesto. Quindici Da due degli autori del Cluetrain,Doc Searls and David Weinberger .. Edizione Italiana a cura di Martina Dal Negro e Patrizia Grandicelli.

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Catch up with the site’s creators: In fact, can you tell the difference?

Ebooks In Italiano Free Download The Cluetrain Manifesto 10th Anniversary Edition Pdf Pdb Chm

The Internet is not a thing any more than gravity is a thing. That’s what an open Internet is. Do you hear that, Security for Privacy trade-off? And an argument over. We have grown old together on the Internet.

The Cluetrain Manifesto

We have a culture that defaults to sharing and laws that default to copyright. Ljudi, kak pravilo, uznajut drug druga po golosu. Sadly, the part of the company a networked market wants to talk to is usually hidden behind a smokescreen of ita,iano, of language that rings false — and often is.

As a result, markets are getting smarter, more informed, more organized. But you tell us speaking to the market is Marketing’s job. In fact, we are creating it.


Its effect is more radical than the agenda of any union. Le persone si riconoscono tra loro come tali dal suono di questa voce. Both pull us together.

People of earth…

Retrieved from ” https: A horde is an undifferentiated mass of people. About Click on a clue number for a link.

Clouds roll over us night and day. The photograph at the top of the armadillo and the bike was posted at Flickr by e. If you want us to talk to you, tell us something.

Their members communicate in language that is natural, open, honest, direct, funny and often shocking. Your corporate strategy makes no sense. Mostly, they need to get out of the way so intranetworked employees can converse directly with internetworked markets.

There’s manifesot value the Net needs to learn from the best of our real world cultures. The more machines sound human, the more they slide down mxnifesto the uncanny valley where everything is a creep show.

Historically, the authors state, the marketplace was a location where people gathered and talked to each other thesis 1: Unlike a medium, you and I leave our fingerprints, and sometimes bite marks, on the messages we pass.

Through the Internet, people are discovering and inventing new ways to share relevant knowledge with blinding speed. Anger is a license to be stupid.

The Cluetrain Manifesto – Wikipedia

Getting a sense of humor does not mean putting some jokes on the corporate web site. That’s a challenge we can meet by being open, sympathetic, and patient. But it would be a big mistake to think we’re holding our breath. The first among these is: Apparently knowing how to find one another interesting is not as easy as it looks.


Web pages are about connecting. Cluetrin much for corporate rhetoric about adding value to commoditized products. Everybody can use it. We are waking up and linking to each other. We like this new marketplace much better.

If you didn’t have such a tight rein on “your people” maybe they’d be among the people we’d turn to. Whether delivering information, opinions, perspectives, dissenting arguments or humorous asides, the human voice is typically open, natural, uncontrived.

That’s why the Almighty hath given us asses: But we are not waiting. If we had a solution, we wouldn’t be bothering you with all these damn clues. The ninety-five theses as initially posted to the web received positive reviews in mainstream publications such as the San Jose Mercury News [4] and the Wall Street Journal.

For lives and ideas, completion is death. Click to make this page Safe for Work Children Manifseto You’ll recognize them not just because they sound like us, but because they’re on our side. On the Net, we are the medium.